Technology management and global strategies for innovation driven companies
$11.50
SKU
9791196027780
[Free shipping over $100]
Standard Shipping estimated by Mon 12/9 - Fri 12/13 (주문일로부 10-14 영업일)
Express Shipping estimated by Wed 12/4 - Fri 12/6 (주문일로부 7-9 영업일)
* 안내되는 배송 완료 예상일은 유통사/배송사의 상황에 따라 예고 없이 변동될 수 있습니다.
| Publication Date | 2019/03/04 |
| Pages/Weight/Size | 188*254*20mm |
| ISBN | 9791196027780 |
| Categories | 경제 경영 > 경영 |
Contents
Part 1 Technology management in global environment
CHAPTER 1 MODERN ASPECTS OF TECHNOLOGY MANAGEMENT 8
1.1 Concepts of technology management, principles, methods, objectives 8
1.2 Evolution of technological structures 11
1.3 Prospects of technological civilization 16
Questions for discussion (Chapter 1) 18
CHAPTER 2 TECHNOLOGY POLICY IN GLOBAL ENVIRONMENT 19
2.1 Modern technological development 19
2.2 Types and forms of technology policy 21
2.3 Internationalization of technology policy 24
Questions for discussion (Chapter 2) 26
Part 2 New challenges in global technology entrepreneurship
CHAPTER 3 GLOBAL ENVIRONMENT FOR INNOVATIONS 28
3.1 Structure and levels of global environment 28
3.2 Risk management in international business 34
3.3 External innovative environment analysis 37
Questions for discussion (Chapter 3) 41
CHAPTER 4 INNOVATIVE ENTREPRENEURSHIP IN GLOBAL MARKETS 42
4.1 International industrial markets 42
4.2 Technology transferring in global markets 45
4.3 Innovative entrepreneurship in global environment 58
Questions for discussion (Chapter 4) 72
Part 3 Strategy planning and innovative development of technology management in global companies
CHAPTER 5 PLANNING AND ORGANIZATION OF INTERNATIONAL RESEARCH AND DEVELOPMENT 74
5.1 Models of R&D placement 74
5.2 International integration and business cooperation 84
5.3 Protection mechanism in transferring of innovations 100
Questions for discussion (Chapter 5) 108
CHAPTER 6 INNOVATIVE DEVELOPMENT OF TECHNOLOGY ENTREPRENEURSHIP IN INTERNATIONAL BUSINESS 109
6.1 Global leadership through innovations 109
6.2 Core competence-based approach in global environment 117
6.3 Customization of innovations in global industrial markets 122
Questions for discussion (Chapter 6) 129
APPENDIX A. CASE 1 131
APPENDIX B. CASE 2 133
APPENDIX C. CASE 3 135
BIBLIOGRAPHY 139
CHAPTER 1 MODERN ASPECTS OF TECHNOLOGY MANAGEMENT 8
1.1 Concepts of technology management, principles, methods, objectives 8
1.2 Evolution of technological structures 11
1.3 Prospects of technological civilization 16
Questions for discussion (Chapter 1) 18
CHAPTER 2 TECHNOLOGY POLICY IN GLOBAL ENVIRONMENT 19
2.1 Modern technological development 19
2.2 Types and forms of technology policy 21
2.3 Internationalization of technology policy 24
Questions for discussion (Chapter 2) 26
Part 2 New challenges in global technology entrepreneurship
CHAPTER 3 GLOBAL ENVIRONMENT FOR INNOVATIONS 28
3.1 Structure and levels of global environment 28
3.2 Risk management in international business 34
3.3 External innovative environment analysis 37
Questions for discussion (Chapter 3) 41
CHAPTER 4 INNOVATIVE ENTREPRENEURSHIP IN GLOBAL MARKETS 42
4.1 International industrial markets 42
4.2 Technology transferring in global markets 45
4.3 Innovative entrepreneurship in global environment 58
Questions for discussion (Chapter 4) 72
Part 3 Strategy planning and innovative development of technology management in global companies
CHAPTER 5 PLANNING AND ORGANIZATION OF INTERNATIONAL RESEARCH AND DEVELOPMENT 74
5.1 Models of R&D placement 74
5.2 International integration and business cooperation 84
5.3 Protection mechanism in transferring of innovations 100
Questions for discussion (Chapter 5) 108
CHAPTER 6 INNOVATIVE DEVELOPMENT OF TECHNOLOGY ENTREPRENEURSHIP IN INTERNATIONAL BUSINESS 109
6.1 Global leadership through innovations 109
6.2 Core competence-based approach in global environment 117
6.3 Customization of innovations in global industrial markets 122
Questions for discussion (Chapter 6) 129
APPENDIX A. CASE 1 131
APPENDIX B. CASE 2 133
APPENDIX C. CASE 3 135
BIBLIOGRAPHY 139